Horizon: Zero Dawn The Watchers
Every year at E3, gamers are inundated with hundreds of new game trailers.
And their eyes glaze over after the first dozen.
We wanted fans to make an immediate, visceral connection with the beautiful and dangerous new world of Horizon: Zero Dawn.
To get gamers into our world, we invaded theirs.
Awards & Recognition:
Silver Addy for Social Media Multiple Platforms
Shortlist Cannes Lions for Product Design
Silver PromaxGAMES for Best Use of Social Media
Silver PromaxGAMES for Best Showing at a Trade Show or Consumer Event